Creating successful stories to promote your business
Your success as a business is often not down to whether you are better than your competitors. Successful businesses know how to spin their story and attract attention. We want to do business with likeable, successful people who share our values. By building the stories and background to your business, you can reinforce positive impressions, […]
5 common mistakes when installing WordPress
WordPress is my go to content management system for building websites. It has a massive marketplace of developers and designers for both plugins and themes. As I custom build a lot of my own plugins and themes I also appreciate the vast amount of documentation available. That said, for the average non techie, it can […]
Don’t treat web analytics as a simple score card
Web analytics and statistics are a great way of monitoring the performance of your website. However, for these reports to be truly useful, you need to take a little time to understand what they are telling you. Too many people look at them as a score card, ‘we got x number of new hits this […]
How to stop wasting time on social media and get results!
Here are my top tips to stop wasting hours talking to yourself.
Why you make but they don’t buy
For many artists, designers and solo entrepreneurs being your own boss is often as much a lifestyle choice as it is business.
7 steps to create traffic and clients from your website
The problem with a lot of business websites is they have not been designed with proper goals. Everyone knows they need a website. Most companies create a typical who, what, where, brochure style website.
Why you need a content strategy
I’ve talked to a lot of clients that just don’t get social media or blogging. They have tried it and then given up, or have not even got started seriously. To those clients I often ask 3 simple questions.
How to ensure pain free WordPress updates
Most WordPress updates run smoothly, but when things go wrong they tend to go wrong spectacularly. Here are my tips to save pain and frustration
The hidden costs of owning a website
It’s easy to put aside some cash, when your website is built and then forget about it. Plan both resources and finance for its health and security.
How we designed the new Line and Form website
Designing your own website is never easy. When you are a web designer by profession it is surprisingly difficult. Generally I’m busy designing for other people and when I am my own client, the pay is not very good either. But as the old Line and Form website was over two years old I knew it had to be done.