Don’t treat web analytics as a simple score card

Web analytics and statistics are a great way of monitoring the performance of your website. However, for these reports to be truly useful, you need to take a little time to understand what they are telling you. Too many people look at them as a score card, ‘we got x number of new hits this […]
How to stop wasting time on social media and get results!

Here are my top tips to stop wasting hours talking to yourself.
Why you make but they don’t buy

For many artists, designers and solo entrepreneurs being your own boss is often as much a lifestyle choice as it is business.
7 steps to create traffic and clients from your website

The problem with a lot of business websites is they have not been designed with proper goals. Everyone knows they need a website. Most companies create a typical who, what, where, brochure style website.
Why you need a content strategy

I’ve talked to a lot of clients that just don’t get social media or blogging. They have tried it and then given up, or have not even got started seriously. To those clients I often ask 3 simple questions.
How to ensure pain free WordPress updates

Most WordPress updates run smoothly, but when things go wrong they tend to go wrong spectacularly. Here are my tips to save pain and frustration
The hidden costs of owning a website

It’s easy to put aside some cash, when your website is built and then forget about it. Plan both resources and finance for its health and security.
How we designed the new Line and Form website

Designing your own website is never easy. When you are a web designer by profession it is surprisingly difficult. Generally I’m busy designing for other people and when I am my own client, the pay is not very good either. But as the old Line and Form website was over two years old I knew it had to be done.
How to safely install and configure WordPress

The 5 minute WordPress install is famous. However, once installed there are still a fair few settings that you need to adjust to get your new website up and running. As promised here is my second updated WordPress guide. This guide is aimed at those going for a DIY install of WordPress. I will go over some basic safety tips and some recommendations for the best themes and plugins.
Why has traffic to your website suddenly decreased?

If you monitor the traffic on your website, and if you don’t you should, there are going to be times when traffic numbers change. Changes are normal and are not always a cause for concern. However, a large sudden drop is always worth checking out. The important thing is not to panic.