How to safely install and configure WordPress
The 5 minute WordPress install is famous. However, once installed there are still a fair few settings that you need to adjust to get your new website up and running. As promised here is my second updated WordPress guide. This guide is aimed at those going for a DIY install of WordPress. I will go over some basic safety tips and some recommendations for the best themes and plugins.
Why has traffic to your website suddenly decreased?
If you monitor the traffic on your website, and if you don’t you should, there are going to be times when traffic numbers change. Changes are normal and are not always a cause for concern. However, a large sudden drop is always worth checking out. The important thing is not to panic.
Writing a better blog with just 10 minutes a day!
Keeping a regular blog is not always easy. You start with good intentions but a few months in you miss a blog post, or maybe two, and suddenly it has been a month and you have not blogged at all. Then the guilt sets in. It is time to give yourself a break and make a fresh start. I have a simple technique that I have done with many clients. All you need is 10 minutes everyday and a supply of paper and pens.
Quick start guide to WordPress for editors
As usual I’m letting you get a peak at the latest draft for The website editors quick start guide to WordPress. If you get a chance have a look and let me know what you think. Always grateful to be told about typos, but also interest in anything you think I have missed.
Become a Social Media Expert
Do you know why you are using Twitter? Are you spending lots of time but not getting any measurable results? Our new advanced ‘Social Media Strategy and Twitter’ training is just what you need.
Some tips to help keep your website secure
How often do you think about the security of your website? Here are simple tips that will help keep your website secure.
I love being a small business – the sweat tears and the smiles
I can’t be prouder that I am still running my own business. After the first two years I have doubled my work load and have some great projects in the works. But looking back I do think I underestimated the challenge it would be.
Don’t be shy, put a real face to your business
As the old saying goes ‘people buy from people’, so why don’t you put your picture on your website? Yes I can see your grimace, no surprise, most of my clients have the same reaction, but it is time to re-think. Build trust, credibility and empathy Images of you and your staff quickly establish credibility […]
Make attention grabbing headlines not website wasteland
Are you lucky enough to be the first page of Google but not getting visitors? Are people visiting your site and immediately leaving again? Is your website made up of page upon page of text with no relief in sight?
Books for May
This months books are about marketing, psychology and thinking deeper into why we buy, as well as using technology to market what you do. Buyology: How Everything We Believe About Why We Buy is Wrong By Martin Lindstorm I love this book because it gets into the physiology of why we buy. To often we […]